Top 5 Things to Consider Before Buying New Office Technology
“Do you dream of smashing your old office copier with a hammer?”

Does your moody old scanner have you mad as hell and reliving the scene from Office Space as you plot its demise? Perhaps you dream of smashing your old copier with a hammer. Whatever the frustration, in this age of multitasking, a new commercial-grade multifunction printer (MFP) makes sense for many organizations.
A business might buy a higher grade of MFP for many reasons, including efficiency, increased productivity, better reliability, competent support and, of course, cost savings. But before you head out with credit card in hand, here are a few things to consider:
1. Understand your needs. Take a good look at the volume and type of printing you're doing. Will consumer-grade equipment (low initial cost, high operating cost) cut it or should you move up to commercial grade? Are you using several small printers around the office? Are you outsourcing any printing? Do you print different types of materials, such as brochures and manuals? The potential for cost savings could be tremendous.
2. Examine your workflow. Is time being wasted by over-handling documents and hopping around between equipment? Could you benefit from an MFP with special organizing software?
3. Ensure you can support a commercial- grade printer. Printing is essential in most offices, but it can be frustrating if things go wrong. Does your business have IT people on hand if there's a hiccup? If not, make sure your supplier has local IT capability and can help if there's a problem.
4. Investigate suppliers. If you have a question, will you be stuck making your way through a phone tree or will you talk to a real, live person? Does the supplier have enough technicians to respond quickly? Do they offer continuous training as your staff changes and your work processes change? Do they regularly perform preventative maintenance to correct problems before they occur?
5. Think about the future. What happens if your needs or the technology changes? Is the supplier willing and able to upgrade your equipment for you? Is the supplier growing in your local market or are they shrinking?
Buying any new piece of equipment takes careful consideration. Both the product and the supplier need to be reliable, so take the time to do your research. Like all new ventures, expect a learning curve; with the proper equipment from the right people, it's some short-term pain for long-term gain.
AGS Business Systems has been providing office technology to Vancouver Island customers since 1976 and prides itself on being 100% locally Island owned and operated.
Don Linder can be reached at (250) 756-5611 or don.linder@agscanada.com.

AGS will continue to deliver technical services and help our customers avoid any disruptions to their business; however, we will be suspending any non-essential site visits. Our technicians will attempt to troubleshoot support issues remotely. Should an issue necessitate on-site support, we will dispatch a technician.
Business travel has been largely eliminated, except for business-critical activities and customer service. Our service technicians are also taking additional precautions onsite and during service visits.
Our staff have been advised to preserve social distancing and to follow Health Canada’s hygiene protocols. Safety comes first and we will do our part to help mitigate the spread of COVID-19.
For service, please call 1- 866-248-4251 or email service@agscanada.com
- Digital Connection Group of Companies

The fact is, not all businesses run just online.
Most of us still have storefronts or bricks-and-mortar locations where we actually interact with customers. And that means printed materials still have a tremendous impact on what our customers do.
Take, for example, a study by Canada Post that showed the probability a customer will come into your business increases by 37 per cent when they receive printed material targeted to them.
When I say “printed material,” I’m referring to just about anything printed on paper, so long as it’s appropriate to the customer you’re targeting.
“Appropriate” means describing the value your customers receive from doing business with you, not simply stating how wonderful you are.
Do you have printed material at your location so waiting customers can read about the value of the additional products/ services you provide?
If they’re making a big-ticket purchase, do you have customized brochures you can print on demand for them to take home with them?
If you’re a restaurant, does your takeaway menu have a coupon that gives your customer a special price on an item the next time they come in to eat?
Do you send paper invoices? Why not include a prominent marketing message?
Any time you have an opportunity to give somebody a piece of paper, whatever it is, that piece of paper should include some sort of marketing message.
It doesn’t have to be blatant. Sometimes a simple customer testimonial is all you need.
And remember, colour is more effective than black and white. It catches people’s eye and helps connect with their feelings and emotions. Research has shown that colour improves brand recognition by over 75 per cent, helps sell up to 80 per cent more and makes people more likely to pick up the piece.
Does having high-quality printed material mean you should scrap your social media marketing strategy? Definitely not. It just means you can still benefit, and even grow your customer base, by using well-planned printed materials.
It’s worth considering.
AGS Business Systems has been providing office technology to Vancouver Island customers since 1976.
Don Linder can be reached at (250) 756-5611 or don.linder@agscanada.com.



